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Bobby Rettew's Creative Blog

The power of community and the heart of a mother with a determined spirit. #AIM #WACS

Today was an unbelievable day…I have met many women in my life that have inspired me; and Ashley Hall moves to the top of the list. I think of my mother who sacrificed so much when she was going to Clemson getting her Nursing BSN while Jennifer and I were in high school and junior high. There is something about a determined mother that will do anything to make life better for herself and her children. Ashley Hall has beat the odds! With the help of AIM and the WACS program, Ashley raised her two children, went back to school starting at Tri-County Tech and then Clemson where she graduated in 2015 and now works at Clemson in student affairs as a creative writer. She did this while almost homeless, loosing dependable transportation, her children in the hospital, and so many other barriers. She did it…and during our interview today, I crossed over from a brand journalist to one that cried right alongside her as she shared her path. AIM’s WACS program is amazing and it is empowering women just like Ashely Hall, right here in Anderson, SC to make a better life for themselves and their families. #Canon #5dmarkiii

Today was an unbelievable day…I have met many women in my life that have inspired me; and Ashley Hall moves to the top of the list. I think of my mother who sacrificed so much when she was going to Clemson getting her Nursing BSN while Jennifer and I were in high school and junior high. There is something about a determined mother that will do anything to make life better for herself and her children.

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Should Miss Teen USA Karlie Hay delete her offensive tweets?

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I have been researching this story ever since it broke late Saturday and Sunday morning and this is disturbing on a personal level yet fascinating on a professional level.

I have a few questions about the tweets that many have shared online showing the newly crowned Miss Teen USA Karlie Hay using the “n” word.

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State of Social: Why is it easy to attack from behind the keyboard?

We were riding through downtown Anderson tonight...had to capture this image. #BlackLivesMatter

I have been completely taken back, left speechless at times, and disturbed with the use of social media to hurt people and the communities they reside. I have built a business and reputation surrounding how to build sustainable communities using social media, yet find myself at a crossroad…how to continually define and redefine best practices in a space where the rulebook is as organic as the flavor of the month.

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#BeADad: Patrick Sapp and his role as a father.

I have never been so humbled and honored to feature Patrick Sapp as one of the dads in #ManUPstate’s #BeADad campaign. It seems like yesterday I was working for Clemson Football in the video department and Patrick was a young, rising quarterback for the Tigers. He could throw the football a mile and defenses had a hard time taking him down because of his size. But what I remember most was our friendship at Clemson. He was a player and I was a student working on the sidelines. We both came to Clemson at the same time and both left at the same time. Patrick ended up moving to the defensive side of the ball as a linebacker landing him a spot on the Arizona Cardinals roster. He was in Phoenix, Arizona playing while I was working for KPHO-TV downtown Phoenix. We connected out west and since then stayed in touch. Now we are both fathers, learning what it means to be dads. It was a honor to interview Patrick, capture his story, craft his story, and share a story of man who is trying to make a difference in young mens lives including his son. Keep a watch out for his #BeADad story! #Canon ##5dmarkiii

I have never been so humbled and honored to feature Patrick Sapp as one of the dads in #ManUPstate’s #BeADad campaign. It seems like yesterday I was working for Clemson Football in the video department and Patrick was a young, rising quarterback for the Tigers. He could throw the football a mile and defenses had a hard time taking him down because of his size.

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#BeADad – It is tough, it is a struggle; learning to be a dad.

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Being a dad is tough…really tough. I have been in the middle of a wonderful campaign interviewing, capturing images of great dads and I am humbled. Each dad I capture…each man I interview…each image showcasing a dad and their children…I am reminded of my struggles.

I am at that age when many of my friends are starting to get divorced and it not only breaks my heart but it makes me even more disillusioned about my ability to break the cycle.

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My First Film Images: Eastman Kodak Brownie Target Six 20 Camera

#BoomYah – Just received some 620 #Film ASA 50 from @thedarkroomlab for my #Brownie #Target620

A photo posted by Bobby Rettew (@bobbyrettew) on

I finally did it…I refurbished this Eastman Kodak Brownie Target Six 20 camera that has been sitting on my shelf since my 40th birthday. Sarah had one heck of a 40th Birthday Party for me which included purchasing old cameras for each of the tables. This is one the cameras she found, so I thought I would start trying to use it.

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Strategy: Owned Media Before Earned & Paid #OwnedMediaRocks

OwnedMediaRocks-blog

Once again I sit through another meeting where a public relations professional’s performance is based on the number of print articles earned in the local newspaper. This has driven me to finally write this post.

Owned media can be a huge influencer for earned and paid. Let’s be honest, earned media is about relationships. Organizations can have the best stories, provide the best value for the community, and have the most topical items to influence media outlet’s bottom line…but without relationships this means nothing. ZILCH! That’s why you see organizations hire PR firms, mainly for their relationships leveraging their sphere of influence.

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#BeADad: Clayton Kale and Gretchen

Fatherhood is something that I am learning more and more about each day! Clayton Kale of @ymcagvl has an amazing relationship with his daughter and allowed us to capture his story and his perspective of fatherhood; specifically what it means to be a good man! Learn more about Clayton and the #ManUPstate #BeADad campaign by clicking here!

Fatherhood is something that I am learning more and more about each day! Clayton Kale of @ymcagvl has an amazing relationship with his daughter and allowed us to capture his story and his perspective of fatherhood; specifically what it means to be a good man! Learn more about Clayton and the #ManUPstate #BeADad campaign by clicking the link in my Instagram profile.

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#BeADad: Bart Ellis and his girls

Have you ever wondered how two little girls can smile so much? Well…if you are Elsie and Pearl, you just might think your daddy is awesome! Bart Ellis is by day a financial planner, but year round a daddy to two beautiful girls. I had the pleasure spending time with them, learning what it means to be a Good Man and a Good Daddy! #ManUPstate #Canon #5dmarkiii #BringIt

Have you ever wondered how two little girls can smile so much? Well...if you are Elsie and Pearl, you just might think your daddy is awesome! Bart Ellis is by day a financial planner, but year round a daddy to two beautiful girls. I had the pleasure spending time with them, learning what it means to be a Good Man and a Good Daddy! #ManUPstate #Canon #5dmarkiii #BringIt

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