Why I started a podcast to tell longer stories.

Podcast mic and sound barrier.

I have been telling stories as a profession since 1997 for over 20 years. I started as a photojournalist with the task of capturing daily news stories forced to condense into just over one minute…and now I am breaking free.

For years and years, whether as a journalist, brand journalist, content creator, or even a content marketer; I have been finding and telling stories in a compact, expedient fashion for our audiences to quickly consume and move along.

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Why we podcast…leveraging long form storytelling! #podcasts

Bobby Rettew - Podcast Desk

I have been researching podcasts across the data and insights arena for the last few months as I have really become intentional about content creation. Some of the questions I have are similar to the ones many across the podcasting spectrum have mentioned, and also the advertising industry as a whole is grappling with collectively.

I am interested in a few things, specifically with lots of questions:

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I will always be a journalist, a member of the press!

I will always be a journalist, a member of the press; even though my last official assignment was in 2007.

I served three great companies Spartan Communications, Meredith Corporation, and Belo Corporation. Inside these organizations I have served WSPA-TV, WYCW-TV, KPHO-TV, WCNC-TV and the numerous other properties associated with their parent organizations including WVEC-TV, KHOU-TV, WFAA-TV, WGCL-TV, and The Dallas Morning News.

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I have walked across the border so many times. #immigration

This is the border wall in Nogales, Arizona where immigration is a central theme.

I have walked across the border, the Mexican/USA border so many times…I have lost count. Immigration is very personal to me. I have been called to bring my camera to remote areas outside of Nogales, Arizona…to have my camera ready as Border Patrol open the back of the Ryder trucks; to capture the scared faces of young children and families whose long ride has stopped for us to share with the world.

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No such thing as work/life balance. #twinslife

It has been almost a year and this is the first time in one year that I had the energy to sit-up after putting the twins to bed, watch a game and get a little work done. George and Henry turn one on June 10th…yes! OMG!

For the past year, I have been exhausted…extremely tired. This post-40 life has not only kicked my butt, but having twins has flipped everything upside down. Research shows that men take a huge dip after 40 and is more apparent around 44. No energy, mood swings, lack of drive, and just finding the energy to make it past 8pm is excruciating!

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16 reasons you know your mom is a nurse! #NursesWeek

In honor of Nurses Week, I thought I would share a list…you know your mom is a nurse when:

1) Your birthday presents are wrapped with surgical tape.
2) You have not gone to your PCP in over two years.
3) You have slept in a hospital bed as a child.
4) You open the refrigerator and their is always a stock of flu shots.

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Happy Nurses Week: Building A Stronger Nursing Workforce for Tomorrow – Today. #NursesWeek

For over a year, I have been working on a project that has truly challenged and stretched my capabilities in new and exciting ways. I was part of a creative team who partnered with South Carolina Hospital Association (SCHA) to launch a national brand…and it was a lot of fun.

The for-profit arm of South Carolina Hospital Association previously known as Healthcare Staffing Services (HSS) was rebranded as Qualivis. This rebrand was necessary to further align the goals of HSS positioning the new Qualivis as a national provider of healthcare workforce solutions.

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