Creativity | Community | Clients: 3C’s Case Study This is a 3C’s Case Study examining the creative approach and creative editing process when producing the Tigers United University Consortium video project.
With all the recent and upcoming mergers and acquisitions in the world of healthcare, brand name changes are becoming a regular occurrence. As someone that has experienced numerous brand changes, this is hard work:
I have been telling stories as a profession since 1997 for over 20 years. I started as a photojournalist with the task of capturing daily news stories forced to condense into just over one minute…and now I am breaking free.
For years and years, whether as a journalist, brand journalist, content creator, or even a content marketer; I have been finding and telling stories in a compact, expedient fashion for our audiences to quickly consume and move along.